List
10 books
Made to Stick
Chip Heath
5 recs
Influence
Robert Cialdini
18 recs
Breakthrough Advertising
Eugene M. Schwartz
2 recs
Tested Advertising Methods
John Caples
0 recs
Ogilvy on Advertising
David Ogilvy
3 recs
The Boron Letters
Gary Halbert
Scientific Advertising
Claude C. Hopkins
1 recs
Persuasive Online Copywriting
Bryan Eisenberg
The Adweek Copywriting Handbook
Joseph Sugarman
The Ultimate Sales Letter
Dan S Kennedy